You’re Bigger than a 2x3 Card - Bild a Better Business - Content Creation and Design to Attract Traffic for Your Small Business

You’re Bigger than a 2×3 Card

(An absolute blast from the Past!!)

You know that moment when you hand someone your business card and smile, hoping this is the one that gets tucked into a wallet or stuck on the fridge? That maybe, just maybe, it won’t end up in the junk drawer with the soy sauce packets and expired pizza coupons – or worse? The recycle bin.

I get it. I’ve been there. I was there.

You know the first thing I did when I became an agent? Went out and ordered 500 business cards. You know the ones—glossy front, raised metallic ink, a headshot that resembled my graduation pose. I felt like a real estate rockstar, and figured they’d work magic so that they’d somehow say everything I wanted people to know about me.

But here’s what I learned the hard way: Cards don’t create connection. You do.

What your clients really remember is how you made them feel. How consistently you showed up (without being a pest). And whether your brand felt like you, not just another headshot in a sea of “call me for all your real estate needs” postcards.

So if you’re still banking most of your marketing on a little 2×3 rectangle… maybe it’s time for a small shift.

Start thinking about marketing that feels like you, the real you, showing up in ways that stick.

Here’s a little glimpse of what that could look like:

• Monthly nurture emails that feel more like fun tips and helpful insights—not just real estate talk
• Pop-by tags + gift ideas that get remembered, re-shared, and yes—photographed
• Branded social content that sounds like you and shows the polished pro behind the post
• Listing flyers + Just Sold templates that are anything but run-of-the-mill
• Monthly newsletters that inform, connect, and keep you visible year-round
• Plug-and-play nurture sequences that make you pop up at just the right moment (in a good way)

Because maybe your business card was never meant to carry the whole load.

It’s just a 2×3 piece of paper, after all. Maybe it’s just the start of your story.
A story that deserves to be told in your voice, across every platform, with a presence that’s unmistakably you.

Just something to think about next time you slide one across the table.

Sandy, you've done an amazing job getting me "plugged in." I will certainly be recommending you!

Sandy at Bild a Better Business continues to amaze me with her expertise and generousity!

“Sandy Bild is the most efficient and effective assistant I have had the pleasure to work with. She is ALWAYS on time with assignments and is very proficient with her work. She is able to mutli-task and keep work-load running smoothly. One of the things I found most helpful with Sandy is that she keeps on top of my busy schedule and keeps me organized. She is self-sufficient and a self-starter. The experience she brings to the field is invaluable.”

“In the past 3 ½ years Sandy has worked with me, it feels no longer like it’s my business but it’s ours. Together we work perfectly as a team. I know my strengths and I certainly appreciate hers. Sandy has been able to take down my creative ideas and put them on paper to create what I believe to be an outstanding reflection of my business. She has given me the ability to focus on what I do best, sell real estate! Instead of me using my precious time working on the details of advertising, blog posts, researching the proper materials for keeping my clients informed, I count on Sandy for that task! Having someone who “gets it” and then put it into text and production is essential and she does that!”

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