This month, I invited Steve Edwards to share a glimpse into how real estate agents are beginning to explore AI tools. The goal? Save time, win listings, and think more strategically (without turning into a robot or drowning in tech).

"AI for Real Estate Agents"
How to Save Time, Win Listings, and Work Smarter Every Day
“AI for Real Estate Agents: How to Save Time, Win Listings, and Work Smarter Every Day”
~ By Steve Edwards, AI Insourcing Coach
Let’s face it, real estate isn’t what it used to be. Buyers are more informed. Sellers want instant answers. And your competitors? They’re getting creative.
So, how do you stand out without burning out?
One word: AI. Not the sci-fi kind. The kind that helps you work smarter, communicate faster, and create better content with less time.
I’ve worked with top-producing agents who now spend more time closing and less time on administrative tasks. You don’t need to be techy. You need the right mindset and a little support.
5 Ways Real Estate Agents Are Exploring AI Right Now
- Listing Descriptions in 30 Seconds
Agents are testing tools that turn their MLS bullet points into clean, professional remarks in seconds, without losing their voice. - Responding to leads (even when you’re showing homes)
Imagine never worrying about what to say to that “not ready yet” lead again. AI helps automate that drip without sounding robotic. - Creating market updates without overthinking the numbers
Crunching the numbers is one thing. Explaining them in a way your clients care about? That’s where AI is stepping in. - Keeping social media posts on-brand, consistent, and personal
From a single blog post or idea, AI can spin out captions, reels scripts, even stories—so you stay consistent and creative. - Turning Zoom meetings into polished follow-ups and task lists
Some agents record their Zooms or voice notes and let AI turn it into clean recaps, task lists, or even thank-you emails.
AI Tools Agents Are Curious About
- ChatGPT / PAiM (My AI is named PAiM): Your AI assistant for everything from scripts to listing prep.
- Voice Copy GPT: Talk it out while driving; AI writes it up later.
- Pictory.ai: Drop in a blog, get back a short video.
- FloDesk + AI: Write newsletters faster, without sounding like everyone else.
- Trello + AI: Plan your week, organize content, and stay sane.
Want to Roleplay Tough Conversations Without the Awkward Team Meeting?
Some agents are using AI to practice sticky scenarios in private. Like dealing with a seller who won’t budge on price, or a buyer panicking about rates.
AI lets you rehearse, receive feedback, and refine your delivery, without the awkward roleplay with a coworker.
AI doesn’t take away the human touch. It clears the clutter so you can show up more where it matters, with your clients, in your zone of genius, and doing the work only you can do.
Book a Coaching Appointment with Steve Edwards
If you want to utilize AI for real estate, streamline your workflow, and enhance your results (whether you’re new to AI or looking to dive deeper), I’m here to help. Schedule your coaching appointment with me (Steve Edwards) today!
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- Steven Edwards – Your AI Business Guy, AI Insourcing Coach
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P.S. (from Sandy)
AI can be helpful. But sorting through ALL the tools, prompts, and possibilities alone? You may spend so much time “working” with your AI program instead of “working” with clients. Quite the rabbit hole. ARGH!!
You don’t need any more overwhelm or frustration with yet another digital tool. You need just enough clarity to use it effectively.
So if any of these ideas gave you a light bulb moment, let’s not let them sit there collecting digital dust. I can help you create a plan to get started, set it up correctly, and ensure it actually saves you time.
We can make this easy.
Book a quick session with me, and we’ll tailor this to your workflow, voice, and brand – your way.
You’ve got something valuable to say, and your clients want to hear it. Let’s build a simple, workable system to help you say it regularly, without the stress or frustration.