Marketing Strategies for the Real Estate Agent

What do you want to get done, but it gets put on the back burner…

  • Emails?
  • Enter contacts into your database. (perhaps set up a database?)
  • House-iversaries or Birthday reminders?
  • Send out a monthly newsletter?
  • What is the one thing you’d like to get done and don’t seem to start or stay with it?

Pssst – did you know you can hand that off to someone else? And regularly?

Move your “To-Do’s” to “DONE”!

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Bild a Better Business - Homeowner Handbook
Sandy

🎁 A December Client Gift That Actually Gets Used for Years

If your brain is already at capacity but you still want to send something thoughtful to your clients this month and beyond, this is it.
The Homeowner Handbook is one of the easiest, most valuable gifts you can give. It’s a simple binder that helps your clients track home repairs, appliance info, service providers, and all the stuff we all swear we’ll remember… but never do.

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Bild a Better Business - Christmas Cards
Sandy

Marketing Myth: “You Need to Send a Holiday Card to Stay Top-of-Mind

Holiday cards. Everyone sends them. And that’s the problem.

By the time your glossy “Happy Holidays” hits the mailbox, it’s swimming in a sea of red envelopes and scripted greetings that all look and sound… the same.

The truth? You don’t need to blend in during December to stay top-of-mind; you need to stand out before or after the crowd shows up.

This year, some of my clients are skipping the cliché and leaning into bold, unexpected touchpoints like a “New Year, Fresh Start” campaign or a January postcard that celebrates your client, not just the season.

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