Marketing Myth: “You Need to Send a Holiday Card to Stay Top-of-Mind

Bild a Better Business - Christmas CardsHoliday cards. Everyone sends them. And that’s the problem.

By the time your glossy “Happy Holidays” hits the mailbox, it’s swimming in a sea of red envelopes and scripted greetings that all look and sound… the same.

Do you want to know a little secret? You don’t need to blend in during December to stay top-of-mind, you need to stand out before or after the crowd shows up.

This year, some of my clients are skipping the cliché and leaning into bold, unexpected touchpoints like a “New Year, Fresh Start” campaign or a January postcard that celebrates your client, not just the season.

Because memorable marketing doesn’t whisper “Happy Holidays.” It delivers a message that sticks after the tree comes down.

Let’s Get Ready to SPARKLE!!

More Articles ...

Unlock Success in 2024 - Image of marketing magnet
Sandy

Unlock Success in 2024!

Unlock Success in 2024: Your Ultimate Guide to Strategic Lead Generation Planning! Thanksgiving is over, and Christmas is next – 2024 is right around the corner! Is it too late to Generate Leads for 2024?

Read More »
Bild a Better Business - You Don’t Need More Content
Sandy

You Don’t Need More Content

Does sending out newsletters, posting social media, or writing blogs give you hives? Well, you’re not alone. However, to be realistic, simply sending out emails or posts for the sake of saying you’re doing it isn’t necessarily better if they fail to fulfill their purpose. It just adds to the chaos in your contacts inbox.

Read More »
Bild a Better Business Testimonial
Sandy

How to Ask for a Testimonial

You’ve poured your heart into your clients this year and many of them have already told you how amazing you were.

So why does it still feel awkward to ask for a review?

Here’s how to request a testimonial without making it weird, pushy, or overly polished.
Simple scripts, easy timing, and zero guilt, because sharing your great work should feel good, not forced.
Get the tips ➝

Read More »