(Fresh Strategies to Keep and Tired Tactics to Toss) You’re not imagining it — real estate marketing has shifted. What felt fast and frenzied in 2021 now feels slower, more strategic. If you’re still relying
Does sending out newsletters, posting social media, or writing blogs give you hives? Well, you’re not alone. However, to be realistic, simply sending out emails or posts for the sake of saying you’re doing it isn’t necessarily better if they fail to fulfill their purpose. It just adds to the chaos in your contacts inbox.
Suppose you’ve thought LinkedIn is just a virtual résumé vault, a space for buttoned-up corporate talk, or a way to search for employment. In that case, it’s time to take another look, especially if you’re a real estate agent working on Instagram and Facebook like a pro.
Because LinkedIn? It’s not what it used to be. And that’s a good thing. It’s an evolving platform offering new opportunities for professional growth and networking.
You already know how meaningful relationships are in this business. You build trust, stay visible, and make real connections. That’s the magic behind Instagram Stories and Facebook posts. But here’s the thing: LinkedIn is catching up. and in some ways, even outpacing.
Michael’s insight into what it takes to have Top of Mind Awareness with your contacts and clients was very eye-opening and such good advice. Katie is more of their Social Media guruess – and has mastered what it takes to stay Top of Mind on multiple social media platforms.
Let’s be honest: between showings, contracts, and juggling everything else, who has time to become a marketing guru on top of it all?
But here’s the good news: You don’t need to do everything. You need to do the right things.