Is Social Media Sucking the Life Out of You?

Here's 5 No-Post Ways to Stay Top-of-Mind This Summer

Let’s be honest, the last thing you want to do this month is dance on Reels or stress over Canva graphics that only get 12 likes on Facebook. June is packed already, and your clients don’t want another “Just Sold!” post.

They want you!

These 5 No-Post Ways are low-effort, high-impact client touchpoints that lift the pressure of social media and reconnect you with your clients through simple, genuine moments that feel personal and meaningful.

1. Pop-By with Purpose

  • Idea: Drop off a “Summer Survival Kit” (think: sunscreen, lip balm, or lemonade mix with a cute tag).
  • Why It Works: It’s memorable, personal, and doesn’t require a single scroll.
  • Pro Tip: Add a tag like “Here’s to a summer that’s as refreshing as your real estate experience should be.”

2. Send a Quick ‘Thinking of You’ Email

  • Idea: Keep it simple. Subject line: “Hey [First Name], Just Checking In…”
  • Why It Works: You’re not asking for anything — just staying human and helpful. Bonus: Include a seasonal tip, such as “3 things to do before your next vacation” (e.g., home security, timers, etc.).

3. Mail a Seasonal Postcard

  • Idea: A bright, summer-themed card that says something like “Real Estate Tips as Refreshing as Iced Lemonade.”
  • Why It Works: Physical mail feels special in a digital world. And you’re not asking for a sale, just showing up with something timely and thoughtful.
  • Or, if you handwrote 5 cards or postcards a day to your clients (past, current, and prospects) over 5 days, you would have sent 25 cards? What a win!!!

4. Share a “Local Love List”

  • Idea: Create a list of 5 local June events, patio restaurants, or farmers markets.
  • Why It Works: It positions you as the go-to expert in the area, without sounding salesy.
  • Delivery: You can email it, text it, or even leave printed versions at open houses.

5. Offer a Quick Listing Audit (No Pressure)

  • Idea: Reach out to past clients or warm leads and offer to look over their old MLS listing. Frame it like: “Curious how your home stacks up now? I’ll give it a quick once-over, no strings attached.”
  • Why It Works: It feels helpful, not pushy. And it’s a natural conversation starter.

Imagine it’s the end of the month, and instead of that sinking “I should’ve sent something” feeling, you’re actually ahead. Your past clients heard from you, your brand feels like you, and your marketing — for once — didn’t suck up your sanity. That weight you’ve been carrying, the pressure to send something, anything, is finally gone. It’s off your shoulders. You feel confident, happy, and finally seen.

If you’re ready to stop feeling frustrated and start feeling in control of your business again, let’s make it happen: no hustle, no hype, just custom, done-for-you marketing that gets results and gives you your freedom back.

Shoot me a message, email me directly, or schedule a quick Zoom/chat.

Let’s make this so easy, you’ll wonder why you didn’t do it sooner; no stress, no second-guessing, just real results with zero burnout.

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