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I have hit a blogging dry spell …. well, actually – I have been busy and my thoughts have gone to assisting agents than writing. Which is a good situation to be in. But, the blogging has helped my business. And ActiveRain has helped my blogging. I have used Social Media to build my presence on the web and it is paying off. I am doing for myself what I do and will do for my clients and it’s paying off. I’m getting hits, calls and referals …. AND CLIENTS! My clients are getting busier and I’m getting busier. It’s Win-Win and I’m having the time of my life!

If you haven’t started using Social Media yet, now’s the time! If you want some help, contact me.

I need to get back to blogging – it works!!

You have posted on your blog. It’s all ready to go. Now what?

You need your blog seen. Post on your Twitter, Facebook Business Page, LinkedIn and ActiveRain accounts.

If you haven’t done so yet, you need to sign up for all of them. They are free (on the most part). ALL will point back to your website. And that is a very very good thing.

Once you have set up your Social Media Accounts, you will need the icons and their links inserted on your website, email signature, blog and pretty much anything you send out showing they can find you there and either follow you, join you, link to you or like you. These are people who now will be FOLLOWING YOU and what you write. Oh, sure there will be people you have never met before and out of your area who start following you, but they are just there for the number count. You do not have to acknowledge them – you don’t have to follow back…. they will get lost in your numbers. But there are some who will start following who you will want to follow. Tip: Write a quick thank you note for them following.

I suggest creating an igoogle home page for your computer desktop. This is a WONDERFUL and is an action packed home page in which you can have your Twitter and Facebook feeds go right onto your home page. You are constantly and instantly updated. You can also have these stream into your smart phone, but sometimes you can get a bit overwhelmed by what streams in. FOLLOW influential, knowledgeable people and companies with rss feeds.

Who should you follow on your igoogle home page?

The National and your Local Realtor(r) Association

Jeffrey Gitomer

Seth Godin

ThinkBigWorkSmall

BildaBetterBusiness

Your Coaching Matters

for just a few ideas ….

And any other organization who has good interesting and relevant content.

To follow them, type their name in the Twitter or Facebook search bar. Go to their page, click on “Follow” or “Like”. And that’s it. You’ll be following them and their information will start streaming into your feeds.

If you do land on a site where the information is quite interesting, look for the rss feed. Click on this icon and it will direct you to a page which asks if you want it on your igoogle page or google reader. Opt for your igoogle. Then whenever the content on that (blog posts usually) are updated, it will immediately stream on your igoogle page. I like to rss feed from different news sources especially in the area of where my clients are.  You can also stream locally.

By following several on FaceBook and Twitter, you’ll be up to date with what is going on and have great ideas for your posts. You can also post comments and get into conversations, linking back to your website for even more Search Engine Optimization.

Invite your database to follow you. SUPER easy way to keep them updated. DO NOT POST LISTINGS TO THEM USING YOUR BLOG OR SOCIAL MEDIA!!! That is a SURE way to have them leave you. They want information. If they wanted listings, they can go to your website and search the MLS.

Oh what a tangled web we weave once the first we do ….. get on the Social Media Band Wagon!  One links to this one , then that one – post on this – forward on that – post? repost? toast? tweet? retweet? RETREAT? Blog on this – Blog on that – comment on this and Who’s on first??? What’s on second.

Putting together your Social Media campaign can be very very intimidating and daunting to the point it gets put on the back burner …..

How can you ride this Circus, I mean Band Wagon? Here is a little diagram to help clear the webs ….

(There are sites which say they post everything all at once, but for the most part, I’m not impressed with the look of how it is posted that way)

You want and need the web presence, but  it IS overwhelming and very time consuming. How can you keep up with your website and blog content using Social Media AND work with current clients effectively?

Assign someone to do this for you today – tomorrow – everyday or every other day. Whether you do this yourself or have someone do it for you, your goal is to have everything pointing to YOUR website for the best Organic Search Engine Optimization (not pay for click).  With this, not only are you gaining great web presence organically for client searches, but your content will be useful showing why potential clients should choose you above your competition.you are out there working with clients.